using several elements inspired from the character of that
particular stage & genre of music. The individual elements
were extensively used for branding, posters, hoardings,
on-location environment design and merchandise.
It travelled to 4 cities in 2013: Pune, Delhi, Bengaluru
& Kolkata and the graphic art was applied uniformly at
each edition of the festival.
NH7 Weekender is conceptualised and organised